Google said that the subscription service would "generate a new source of revenue" that will supplement video creators' "fast growing advertising service." Revenue earned from subscription fees would be shared with creators.
According to the email, YouTube will continue to offer the same videos as it currently does, with those opting for a subscription to have those videos served to them ad-free.
n February YouTube's ad-free subscription music service Music Key, which is currently in the beta testing phase.
YouTube has recently set its sights on Twitch and other streaming services as it looks to increase its visibility in the eSports world with its own streaming service. The newly revamped YouTube eSports streaming service is expected to be revealed at E3 2015